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Samsung
Create it. Own it.
Smart Cover Configurator Campaign
A fun and user friendly tool where every young woman can express their creativity with what our century would call their ‘best friend’ - Their smartphone.
Create their own Samsung Galaxy smartphone and share their creations to get the most of votes in an online competition, in order to become the new Galaxy designer!
Sharing on social is key to win the competition. The whole campaign becomes then viral.
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